Do you have a local business website that is not showing up in the Google search? What you may not know is there are reasons this is the case for many small businesses. The fact is there are only 10 spots on the first page of any search result so it is obvious not all the businesses in your area can be there.
The question you need to ask is why are your competitors getting all the prime traffic and phone calls from being on page one and you are not even getting the odd email? According to Aubrey Grace owner of Oneweb Internet Marketing, “Those business on page one of any search result either know about SEO or have hired an SEO company to get them to that position”.
SEO or search engine optimization is the process of affecting the visibility or ranking of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results according to Wikipedia
What can small business owners do? Grace recommends to get knowledgeable about marketing your business online. The basics of SEO are not difficult to learn and you can find lots of information on how to get started by doing a simple Google search. The biggest reason why most companies hire an outside SEO specialist is the time commitment and expertise needed to get your website ranked on the first page and keep it there. This is an ongoing investment in most cases as those companies on page one are all actively competing to get the number one slot.
For those businesses that have very little online competition. Very little work is needed to get listed on the first page and stay there without any further work. But with all business owners knowing an internet presence is a fact of doing business, the competitiveness online will only increase as time goes.
If you would like any further information you can contact OneWeb through there website http://www.onewebinternetmarketing.com/. They have also made available a how to SEO guide you can download for free on their website to help you get started with marketing your business online.
Video compliments of OneWeb